Augmented reality app01 / Signal Festival
Signal AR
An augmented reality module that brought Signal Festival artworks to the streets of Prague, unlocked by scanning markers on site.
5,000+
visitors have experienced Signal AR
UX/UI designer in Prague

Selected work
Websites, apps and augmented reality for brands like innogy, VZP and Signal Festival, from first research to launch.
Augmented reality app01 / Signal Festival
An augmented reality module that brought Signal Festival artworks to the streets of Prague, unlocked by scanning markers on site.
5,000+
visitors have experienced Signal AR
+350%
energy calculator completions within three months of launch
02 / innogy
A complete redesign and rebrand of innogy.cz, with a modular design system and an energy calculator built to win new customers.
+350%
calculator completions in three months

03 / Printscreen.cz
A mobile-first print shop where anyone can upload photos, adjust them in a simple editor and order canvas prints, posters or photos.
1st
Online tool of the year, WebTop100

04 / innogy
An iOS and Android app showing real-time energy consumption, billing information and smart insights, used by around 78,000 people.
78k
active users

05 / VZP
A GPS check-in campaign that got people walking to tourist spots all over the Czech Republic for a chance to win prizes.
4,000+
people joined in 60 days

06 / Wunderman Thompson
A mobile-first web app for a company wine tasting: read about every wine, see where it comes from, rate it and order your favourites.
12
wines to taste, rate and order
What I believe in
Good UX sits between what people need and what the business needs. These are the beliefs that keep me honest about both.
A happy user means good business.
The best design is contextual.
I lean on data, but I also trust my experience.
The best improvements come from proper feedback.
If I want to know for sure, I do user testing.
Design systems are my friends.
So is prototyping.
I also do research and UX heuristic analysis.
Plus data analysis with Google Analytics, Hotjar and more.
Awards won
Five WebTop100 and Effie awards for websites, e-commerce and campaigns I worked on.
Online tool of the year
Printscreen.cz
WebTop100 2019
E-commerce project of the year
Printscreen.cz
WebTop100 2021
Best company website
Leros.cz
WebTop100
Microsite of the year
innosvět
WebTop100
Other services
innosvět
Effie Awards 2018

About me
I enjoy thinking outside the box and coming up with solutions that understand the vision of the project, while providing an experience that makes sense for both the customer and the business.
More about me